Digital Marketing
Did you know?
There are 3.2 billion social media users every day.
Google gets more than 77,000 searches every second.
93% of all online interactions start with a search engine.
All values are in B (Billion)
How many hits?
Every month, digital platforms record billions of queries. At the forefront of these should be your business, targeting users who can interact, find value, and build long-lasting relationships with your brand.
Our specialties.
If you use any of these platforms to market to your customers - we can help!
There are millions of users who want to see your brand.
Where do we start?
Our Digital Strategists will use tools to track user data, matching it with up-to-date industry market research. When we’ve worked out who your audience is and depending on your content, we construct campaigns to target them over multiple platforms of your choosing, including Social Media, Google Ads and Search Engine Optimisation.
Engage!
When your new customers start engaging with your content or website, we talk back! Building relationships can push them slowly down the sales funnel.
Dynamic Retargeting
We then begin to retarget customers who may have seen your content, but didn’t engage enough. Or maybe there was that one-off customer who added a product to their cart but didn’t purchase. Using dynamic retargeting campaigns, we can re-engage with these users to convert a sale for your business.
Post Sale
When customers purchase your product or service, we want them coming back for more. Using post-sale advertising campaigns, we target your highest website users (to the top 25%) and highest value conversions (up to top 1%) to transform them into return purchasers. This helps generate more sales but also in building a reputation for your brand.
Manychat Bots
Being ready to chat to customers 24/7 is difficult, so what if there was a programmed AI to respond for you? We are a Manychat Bot agency, able to install and setup conversation flows and sequences according to certain responses from customers. Your chat bot can also remind customers of abandoned checkouts and unique discount codes.
Pixels
Facebook’s Pixel technology allows us to track your most engaged users, slowly building lookalike audiences and re-engaging with them to build a strong following of your brand. Most pixels have to be sent to developers to install, but with Dig-it, our coding knowledge allows us to do the whole process all under one roof.
Google Ads
We are a certified Google Ad Display Expert, meaning we know how to construct, display target your Google Ads to reach new valuable customers through Search Results, Dynamic Retargeting and Conversion Events.
Use Shopify?
Shopify are leaders of the online e-commerce world, shaping the future for DIY online stores with a variety of integrations to construct a great experience for your customers. With Dig-it’s Shopify Partner Accreditation, we can manage your back end for you, optimising your store for better performance and running your ad campaigns through Shopify’s marketing back-end.
What is SEO?
Search Engine Optimisation (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.
SEO targets unpaid traffic rather than direct traffic or paid traffic, such as Google Ads. This complex but effective process helps your business appear in relevant searches according to what your potential customers are searching for.
Not sure what to post?
Work can be too busy to focus on keeping your Social Media posting regularly. Even if you’re not ready for advertising campaigns and just want to build a strong flow of content, we can help.
Get your brand out there.
Let’s chat about your goals and see what we can do for you. Fill out the form for an obligation-free discovery call or meeting.
